Safe and clean drinking water has become one of the biggest necessities in India. With increasing urbanization, water contamination, and rising health awareness, millions of households and offices now depend on packaged drinking water.
Among all packaged formats, the 20-litre RO drinking water jar has emerged as the most reliable and profitable segment. Families, offices, schools, and shops all prefer bulk water jars because they are economical, convenient, and safe. Identifying your target market—such as households, offices, or commercial establishments—is key to success, as it helps tailor your offerings to the specific needs of your customers.
According to industry reports, the packaged drinking water market in India is valued at ₹16,000 crore and is growing at over 15% annually. The 20-litre jar segment alone is expanding at 20% per year, offering an untapped goldmine for aspiring entrepreneurs. This rapid growth is driven by the high demand for RO water jars, fueled by increasing water contamination and greater health awareness among consumers.
If you are looking for a low-investment, high-profit business, starting an RO drinking water jar business could be the perfect choice. Before starting, proper business planning is essential—set clear goals, estimate your budget, and understand the market to maximize your chances of success. And to guide you step by step, we’ve created a comprehensive eBook — a ready business plan for anyone serious about this industry.
👉 Download the Complete eBook here.
Unlike smaller water bottles that face intense competition and high packaging costs, the 20-litre jar model offers several unique advantages. This business operates as a bottled water plant, producing large jars for bulk buyers such as homes, offices, and institutions:
The demand for 20-litre jars is driven by health-conscious consumers and businesses. Providing clean water is essential to meet customer expectations and ensure safety.
👉 Example: If you sell 500 jars per day, your net monthly profit can reach ₹3–4 lakh after expenses.
That’s the power of this business model. The packaged drinking water business and drinking water business in India are experiencing rapid growth, offering strong market potential for new entrepreneurs.
The 20-litre jar mineral water plant business stands out as one of the most promising opportunities in the packaged drinking water industry today. As concerns about water quality and health continue to rise, the demand for clean and purified drinking water has never been higher. This business model centers on setting up a mineral water plant that produces large 20-litre jars of purified water, catering to the needs of offices, households, and institutions that require a reliable supply of safe drinking water.
What makes this venture particularly attractive is its relatively low initial investment compared to other segments of the bottled water industry, combined with the potential for high returns. The process involves advanced water purification using key equipment such as RO membranes and filtration systems, ensuring that every jar meets stringent quality standards. The critical role of these technologies cannot be overstated—they are essential for delivering mineral water that is both safe and refreshing.
With the growing demand for packaged drinking water across urban and semi-urban areas, entrepreneurs who understand market demand and invest in efficient plant operations are well-positioned for success. By focusing on quality, leveraging the right equipment, and tapping into the expanding need for clean drinking water, you can build a thriving mineral water plant business that meets the needs of today’s health-conscious consumers.
Before you invest in a mineral water plant business, thorough market research is essential to ensure your venture’s success. This research is especially important for anyone looking to start a drinking water business in India, where market demand, licensing requirements, and profitability are influenced by local conditions. Start by evaluating the local demand for packaged drinking water—look at population density, water quality issues in your area, concerns about tap water safety, and the presence of offices, schools, and residential complexes that rely on bottled water. Understanding your target customers will help you tailor your offerings and marketing strategies for maximum impact.
Next, analyze the existing competition in the bottled water industry. Identify established brands, their pricing, distribution networks, and unique selling points. This will help you position your water plant business effectively and develop competitive pricing strategies. Consider the different types of plants, such as mineral water plants and RO water plants, as each serves different market needs and business models. Assessing the plant’s capacity in relation to market demand is crucial; an oversized plant can lead to unnecessary operational costs, while an undersized one may limit your growth potential. The equipment you choose determines the plant’s capacity, efficiency, and quality, making equipment selection a key factor in your business’s success.
Don’t overlook the importance of raw materials—ensure a steady and cost-effective supply of water and packaging materials. Factor in all operational costs, including labor, utilities, and logistics, to create a realistic business plan. A detailed market analysis will also reveal opportunities for differentiation, such as offering mineral water or customized solutions for specific customer segments.
By understanding your local opportunity, you can craft a business plan that addresses market competition, aligns with your target audience’s needs, and sets the stage for sustained growth in the mineral water plant business. It is also vital to understand the technical aspects of setting up and running a water plant business, as these details can determine your long-term success.
Before starting, most beginners want answers to questions about the process of starting a mineral water business and the steps involved, such as:
This is exactly why we created our step-by-step eBook. It answers all these questions with practical details, numbers, and case studies, covering everything you need to know to start a mineral water business, including the investment required and the process of starting a mineral water plant.
Additionally, it is important to plan for sufficient working capital to cover your day-to-day operational expenses for the first 3 to 6 months.
The foundation of a successful mineral water plant business lies in sourcing the right raw materials and building a reliable supply chain. The primary raw material—water—can be obtained from municipal supply, borewells, or natural springs, but it’s vital to ensure that your source consistently meets stringent quality standards for safe drinking water. Raw water from these sources must be thoroughly tested and treated before use to ensure safety and compliance. Regular water testing and adherence to food safety regulations are non-negotiable to prevent water contamination and maintain your reputation.
Equally important are the packaging materials, including PET bottles, caps, and labels. These not only protect the purity of your product but also influence your brand image and customer trust. Establish relationships with reputable suppliers to secure high-quality materials at competitive prices, as fluctuations in raw material costs can directly impact your operational costs and profit margins.
A robust supply chain management system is essential for efficient operations. Streamline logistics to minimize transportation costs and ensure timely delivery of both raw materials and finished products. This approach not only supports compliance with quality standards but also helps maintain consistent product availability, which is key to building customer loyalty. Adhering to environmental regulations in sourcing and supply chain operations is also crucial for sustainability, legal compliance, and enhancing your brand reputation among eco-conscious consumers.
By prioritizing quality in your sourcing and optimizing your supply chain, your mineral water plant can deliver purified drinking water that meets regulatory requirements and exceeds customer expectations—laying the groundwork for long-term success in the water plant business.
Our eBook is not just theory — it’s a complete business blueprint. It provides expert guidance for every stage of the RO drinking water jar business, helping you navigate technical, regulatory, and business challenges with confidence. Here’s what you will find inside:
Careful planning and selecting a strategic location are essential for a successful mineral water plant setup.
Obtaining these licenses is essential for regulatory compliance and tax compliance, ensuring your business meets all legal and financial obligations.
Meeting all legal requirements and securing the necessary permits allows you to legally operate your RO drinking water jar business.
Once your mineral water plant business is up and running, the next step is to focus on growth and expansion to maximize your market share in the packaged drinking water market. Scaling your operations involves more than just increasing production—it’s about strategically enhancing your plant’s capacity, adopting new technologies, and reaching new customer segments.
Investing in fully automatic bottling lines and advanced water purification systems can significantly boost efficiency and reduce operational costs, allowing you to serve a larger customer base without compromising on quality. As your business grows, building a strong brand reputation becomes even more important. Consistently delivering high-quality mineral water and maintaining excellent customer service will set you apart in a competitive market.
Regulatory compliance is another key factor in sustainable growth. Securing BIS certification and GST registration not only ensures your business meets legal requirements but also builds trust with customers and partners. Exploring new marketing strategies—such as digital campaigns, corporate partnerships, and community outreach—can help you tap into untapped markets and drive further expansion.
Diversifying your product range, such as offering different packaging sizes or introducing value-added products, can also help you stay ahead of changing consumer preferences. With expert guidance and a clear business strategy, your mineral water plant can evolve from a local startup to a major player in the packaged drinking water industry, capitalizing on the ever-growing demand for safe and reliable drinking water.
There are hundreds of random articles online, but none provide a complete roadmap. Our eBook is designed to:
👉 Download the eBook today and start your journey towards owning a profitable water business.
This guide is perfect for:
If you belong to any of these categories, this eBook is made for you.
Along with the eBook, if you ever need a customized project report (with your own figures and financials), our experts can prepare it for you at a professional fee.
But the eBook itself is powerful enough to help most beginners get started right away.
Starting a mineral water plant business offers a unique opportunity to tap into the growing demand for clean drinking water while building a profitable and sustainable venture. Success in this industry hinges on thorough market research, a solid business plan, and a commitment to quality at every stage of production. By investing in the right water purification technologies—such as RO membranes and advanced filtration systems—and ensuring efficient operations, you can consistently deliver high-quality purified water that meets the expectations of your customers.
Brand reputation and regulatory compliance are essential for long-term growth. Securing the necessary licenses, such as BIS certification, and adhering to industry standards will help you build trust and avoid legal pitfalls. As the industry evolves, staying informed about new technologies and market trends will keep your business competitive and ready to seize new opportunities.
With a relatively low investment required and a clear focus on quality and customer satisfaction, the mineral water plant business is well-positioned for continued growth in India’s dynamic market. By taking the next steps—whether it’s refining your business plan, upgrading your equipment, or expanding your reach—you can establish a successful enterprise that not only delivers clean drinking water but also contributes to the health and well-being of your community. Now is the time to act and turn your vision of a profitable water plant business into reality.
